Friday, January 28, 2022
Losers' business
Hemant is a Marwari trader known to me.
While returning from Jodhpur after attending a wedding, I saw him go out to market in the afternoon and return with an expensive astadhatu idol of Ram darbar.
He told me that he bought it from an antique shop for 35000 rupees.
While boarding the plane, Hemant carefully packed that with thermocol and put that on conveyor.
I asked, "Are you taking it to decorate the house?"
He laughed and said "No, I will sell it after one year. This kind of idol is very rare."
After a few days later I met him on Park Street.
-What are you doing now? I asked.
- I bought a racehorse.
That is very expensive! I reacted!
Hemant laughed and said, "It is not what you think. Not a pedigree horse."
I was a little surprised and said "Won’t you run it in the race?"
“Yes, but not to win. Will only participate. The real race is between 3 or 4 horses, the rest is for the betting crowd, it is just to increase the number of running horses. The remaining 5 or 6 horses are just running. My horse is one of them.
"Who pays?"
"A percentage of that total collection is shared with us. My horse has a good profit margin excluding maintenance costs."
"Stables and maintenance costs a lot to keep the horse."I interjected.
"I will give you the figures. I bought this horse for three lakh rupees. The horse is in the race course stables where all the other horses are. You might have seen the horses grazing in maidan. I pay 12 thousand rupees per month. It earns double of what I would have got as interest if I had put the same amount in fixed deposit"
I thought to myself that even looser can make money.
I started thinking that maybe something like this happening in those numerous music completion held by all TV channels.
Labels:
ashtadhatu,
race course,
race horse,
samar ror,
samarendra nath roy,
snroy
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8 comments:
Very interesting
A different perspective altogether. Never imagined this business model. Very interesting Sir.
Thanks dear !
Great Sir
Very thought provoking & an untold business model in race course . Great , Sir.
Anjan
Interesting...An altogether different space...Thanks for sharing this business...
Through your blogs, you share different kind of business models. It’s very interesting, your observation that reality shows might follow same business model as that of Hemant is interesting.Great Sir.
Innovative thinking.. out of the box..
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